How to Start A Blog in 6 Simple Steps ( To Make Money )
Are you ready to dive into the exciting world of blogging but feeling a bit overwhelmed? Don’t worry! This guide is your express ticket to starting a blog in just 20 minutes, and you don’t need to be a computer whiz to do it.
Imagine this as your ultimate beginner’s roadmap, complete with easy-to-follow steps, pictures, and videos to make everything crystal clear. If you ever get stuck or have questions, you can count on me for assistance.
My name is Eze, and I’ve been building blogs and websites since 2017. I’ve made plenty of mistakes along the way, and now I’m sharing over a decade of experience with you to help you avoid those same pitfalls. Whether you’re 8 or 88, you can create your very own blog quickly and easily.
So, are you ready to embark on this blogging adventure? Let’s skip the formalities and start building your blog right now. 🚀🌟
Starting a blog is like opening a door to share your thoughts and passions with the world. It’s not just for experts; even if you’re new to writing, you can do it. But before you start, we’ve made a simple guide to help you. It’s like having a map for your journey.
How to Start a Blog in 6 Simple Steps
In the upcoming sections, we’ll guide you through creating your blog, perfect for beginners and those looking to enhance their blogging skills. Don’t miss out on this adventure!
Step 1: Pick Your Blog Name and Niche
- Choosing Your Blog’s Name: Think of this as naming your blog, just like you’d name a pet or a favorite toy. It’s what people will type in their web browsers to visit your blog. You have options here:
- Your Name: If you want it to be personal, you can use your own name. For example, “JohnSmith.com.”
- Descriptive Words: You can also use words that describe what your blog is about. If you’re all about fashion, something like “ChicStyleDiaries.com” could work.
- Creative Combos: Get creative and mix words that sound good together, even if they don’t have an obvious connection. For instance, “WanderLushJourney.com.”
- Picking Your Blog’s Niche: Imagine your blog as a special magazine that covers a specific topic or theme. This is your niche. Here are some examples:
- Travel: If you love exploring new places and want to share your adventures.
- Food: If you’re a foodie and enjoy cooking, eating out, or both.
- Fashion: If you’re into style, clothing, and trends.
- Lifestyle: This can be a mix of various aspects of your life, like health, home, and hobbies.
- Technology: If you’re a tech enthusiast who enjoys gadgets, apps, and all things digital.
When you combine your blog’s name with your chosen niche, it makes it clear to visitors what your blog is all about. For instance, if you pick “HealthyLifeHub.com,” it suggests a blog focused on a healthy lifestyle.
So, your blog’s name and niche are like the cover of a book – they give people a sneak peek into what they can expect to find inside.
Step 2: Get your blog online (Web Hosting)
Now that you’ve got a name picked out it’s time to get your blog online. This might sound hard or technical, but the steps below will walk you right through and make the process easy.
To get your blog up and running you need two things: blog hosting (also known as web hosting) and blogging software. The good news is that these typically come packaged together.
A blog host is a company that stores all of the files for your blog and delivers them to the user when they type in your blog name. You must have a blog host in order to have a blog.
You also need to have the software to build your blog. In this guide I will be showing you how to build a blog using the WordPress blogging software, because it is the most popular, customizable, and easiest to use.
The web host I recommend, and the one I show you how to use in this guide, is BlueHost. I personally use BlueHost and I recommend them for all new bloggers because:
- They will register your custom domain name for free, making sure no one else can take it.
- They have a 30 day money back guarantee if you are unsatisfied for any reason.
- They offer a free, automatic installation of the WordPress blogging software (which I show you how to use in this guide).
- They offer reliable web hosting that has been recommended by WordPress since 2005 and they currently host over 2 million blogs and websites.
- They have helpful 24/7 customer service via phone or web chat.
Use any BlueHost link on this site by September 4th to get the special Labor Day Sale price of $2.75 per month.
Disclosure: BlueHost compensates Eze Chax when you purchase through this link, so my services are free of charge to you! In fact, if you have any trouble at all setting up a blog with this tutorial, just contact me and I will do it for you (free!).
1. Click here by September 4th to get the special Labor Day Sale price of $2.75 per month on BlueHost and then click “get started now”.
2. Select your plan. I recommend that beginning bloggers get the basic plan. Click “Select” to choose your plan.
3. Type in your domain name in the left box and then click “next” to start the registration process.
- If you already own a domain name and want to use it for your blog, type your existing domain in the right box and then click “next”. Only use the right box if you have previously paid to register a domain!
4. Fill out your billing details on the registration page.
5. You will also need to choose your hosting package and options.
- Every BlueHost account plan has everything you need to get your blog up and running, including a free custom domain name, easy WordPress installation, web hosting, and custom email addresses (e.g. yourname@yourdomain.com).
- I uncheck the boxes next to the package extras except for “Domain Privacy & Protection”. While not strictly necessary, domain privacy keeps your personal information (name, address, phone, email) hidden from the public database of registered domain owners.
6. You will then need to create your BlueHost account and password.
Once you do that you will be taken to an installation helper. Since you are following this tutorial you can just click “Skip this step” on the next few pages to be taken directly to the dashboard.
7. Install the WordPress blogging platform.
Now the system will install WordPress automatically. Once the install is complete click the “Log into WordPress” button on the top right to be logged-in to the administrator area of your blog.
Step 3: Customize your blog
Logging in
If you are not already logged-in from the previous step, go to Bluehost.com and click “Login” on the top right to bring up the login screen. You can then login using your domain name and the password you set in the previous step. If you have misplaced your password you can reset it by clicking the “Forgot Password” link.
Once you log-in you will be taken to your BlueHost Portal. From the portal you can click the blue “WordPress” button to be logged-in automatically to your WordPress blog.
Changing your blog design
Once you login you will be in the WordPress dashboard. This is where you can make any changes you want to your blog.
Everyone has a different idea of how they want their blog to look. One of the great things about WordPress is that you can change your entire layout and design with just a few clicks.
In WordPress, blog layouts are known as “Themes”. What is a blog theme? Themes control the entire design of your WordPress blog. To change your theme you are going to click on the “Appearance” tab on the left menu.
You will see several free WordPress themes are already installed on your blog: Twenty Seventeen, Twenty Sixteen, etc. These are well-designed, clean-looking themes that can work for just about any type of blog. In fact, many of the world’s top bloggers use one of these themes.
Unless you have a very specific design in mind for your blog, I suggest you use one of these themes to start with. For our example, let’s use the “Twenty Sixteen” WordPress theme. In order to activate the theme on your blog, hover over the theme and click the “Activate” button. That’s it! You have changed the entire design of your blog with just one click!
If you don’t like any of the themes that are already installed you can easily choose from thousands of other free WordPress themes. To install a new WordPress theme, click on the “Appearance” tab on the left menu and then click “Add New Theme”.
This is the WordPress theme search screen. There are thousands of themes to choose from. You can change your entire design at anytime simply by activating a new WordPress theme. To find a theme you like, I suggest you click on the “Popular” tab and start browsing. When you find one that you like click the blue “Install” button.
Once the theme is installed click “Activate” to activate the theme on your blog. To see your new theme in action, go to your blog and take a look!
Changing your theme is the simplest way to customize your WordPress blog, but there are lots of other customizations you can do. You can also watch the video above to see me completely customize a WordPress blog from scratch.
Step 4: How to write a new blog post & publish it
Now that your blog is up and running it’s time to actually do some blogging! Let’s create your first piece of content.
Go to the left menu and click on “Posts”.
You will see there is already a post there. This is a default post on every new WordPress blog, and we don’t need it. To delete it click “Trash” just under the post.
To begin writing a new post, click the “Add New” link.
You are now on the post editor screen. Enter the title of your post in the top box and then begin writing your post in the lower box.
If you would like to add a picture to your post, click on the “Add Image” icon and click “Upload” to upload a picture from your computer. You can make adjustments to the picture size on the next screen. When you are ready click “Insert into post” to add the picture.
Once you have finished your post just click the “Publish” button on the top right side of the screen to publish the new post.
Content That Should be on Your Blog
There are two main types of content your blog should provide: static and dynamic content.
Static Content: Your blog should contain a few necessary pages explicitly designed to provide the visitor with the tools they need. The content on these pages is static, meaning – the content doesn’t change, or at least not very often. These are mainly top-level pages that can be accessed via a menu on your blog.
These static content pages should be in place well before you launch your blog to the world.
Important static pages to include:
- About Me (Us) – This page should include a biographical summary of the author(s) as well as a mission statement. Think about the answers to these questions: How did your passion for the subject matter develop? What do you want to convey to the world? What is your ultimate goal?
- Contact Me (Us) – A contact page provides the visitor a place to reach the author which, in turn, provides the visitor with the reassurance that you are a real and reachable author. You can add your physical address, phone number, and custom email address. Or you can utilize a simple contact form to keep your personal identifying information private. You should put links to all of your social media profiles here as well.
Aside from your blog, which is generally introduced on the home/main page, these two all-important pages should be visible on your top (header) menu and easy to access. You can take a look at the top of this page to see how I have these pages included in the header menu.
Other static pages that are equally as important but less commonly thought of are:
- Disclaimer Page: If you intend to monetize your blog, you must describe the ways you intend to generate income. This is an absolute must-have page that should not be overlooked, as per FTC guidelines. For example, if you are discussing and endorsing a product, and stand to profit by linking to the product, this relationship must be disclosed.
- Privacy Policy: If you collect data from your visitors in any way, you are required to add a privacy policy page that tells visitors exactly how you are collecting data, how you are using it, and if you are sharing that data. If you implement Google Adsense or a Google Analytics account on your blog, a Privacy Policy must be used. This page is required by the CCPA (California Consumer Privacy Act) and the GDPR (General Data Protection Regulation), and is included by default on your WordPress blog.
- Terms of Service: If your blog is also running a store or selling services, it is a good idea to have a Terms of Service page to lessen your potential liability.
These required static pages are typically linked to in the footer menu of a blog. They should, at the very least, be visible and accessible from the home page. Again, look at the bottom of this page to see how this looks in practice.
There are other static pages you can choose to include depending on what suits your blog and business. Common static page examples are an advertising page to solicit paid advertisements, a donations page, a resource page to direct visitors to your favorite links within your field, and a page for submitting ideas and content.
Dynamic Content: Your dynamic content is your blog and the most important content you have to offer. This is where you, as the creator, will infuse the blog with your brand of informative content that supplies your audience with knowledgeable tips, facts, opinions, and stories. This is how you engage your visitors and keep them coming back for more.
Your blog content should be regularly submitted at specific intervals. Waiting months to create content will never build a following. Posting content weekly and driving traffic to these posts will help build your brand.
How to write great blog content
Each post should be lengthy, informative, and engaging. It’s not always easy to come up with new blog post ideas on a regular basis and you are free to mix up the tone and even the subject matter to keep things lively and interesting. It’s your space, after all. But there are a few elements that each and every piece of content should endeavor to include.
Define the Content: Create an alluring post title that stimulates curiosity and encourages clicks. Use the first paragraph of your post to clearly define the topic of your article and provide a possible hook to keep the reader reading.
The Longer the Better – But Break It Up: The more information and detail you include, the better. But visitors will begin to skim if the content contains lengthy paragraphs a mile long, and will pop out faster than they came in. Visitors enjoy tidbits. Keep your paragraphs short with spaces in between, use lists and standout quotes, use images, and always include headings and sub-headings so that visitors can find what they’re looking for.
Engage The Reader: At the end of each post, a common tactic used to engage visitors is posing a meaningful question to your audience and asking them to reply in the comments. This simple measure can increase engagement tenfold.
Original Content: Your content should always be original. Never plagiarize – you will eventually be called out on it and could even face consequences. Your content should come from your heart, your brain, your knowledge base, and your experience. You can get topic ideas from others in your field, but make sure the content comes from you.
Original Photos: While it is easy to include stock images from free image sites, it is even better to include your own photos and graphic work. Another idea is to take free images and manipulate them with a free photo editor.
Edit Your Work: Your blog content should be sufficiently edited. Nothing says unprofessional like several typographical and grammatical errors. If you need a few refresher courses in grammar, consider using a writing application.
Publishing Your Blog
Even after you have written a post your blog may still be showing a placeholder page.
When you are ready to make your blog public for the first time, just click “Home” at the top left of the menu in your WordPress dashboard, and then click “Launch with confidence”. Click the blue “Launch your site” button to remove the placeholder page and launch your blog.
Congratulations! You now know how to start your own blog and publish content!
Step 5: Promote your blog
Creating a well-designed blog and writing great content is just the start. In order to get visitors to your blog you will need spend some time promoting it, especially when you first start.
The strategies below will help get your blog in front of more readers. You don’t need to use every strategy – try out a few and see what works well for you.
Alert Your Inner Circle
The very first people who should become aware of your blog are your inner circle. This includes family, friends, and colleagues within your field. Encourage them to become followers, ask them to mention your new blog, and – most importantly – thank them.
Use Social Media
While you don’t want to overdo it, you still want to create accounts with the “biggies” like Facebook, Twitter, YouTube, Pinterest, and Instagram. You should post a link to your newest content on your accounts, but you can also post relevant news and links to other sources that your readers may find interesting. Don’t forget to use hashtags and engage with your followers!
One of my favorite ways to get visitors to my blog is to post links on my social accounts, like Facebook and Twitter. This is great, because not only do your friends see the link, but if your friends share the link with their friends it automatically multiplies your visitors. If you have created high-quality content on your blog then social media is a way for your blog to go viral.
Comment on Other Blogs
Find other blogs in your community and engage with them. Using the comment section, introduce yourself and leave engaging and constructive comments. Many will allow you to leave a link to your blog. After creating relationships with prominent bloggers in your community, you will find yourself within their ranks quickly.
Engage with Your Visitors
When your readers leave comments on your posts, always engage with them. Reply to their comments and questions, give them “likes” and affirmations. When it is obvious that the author cares about his/her community and readership, visitors are naturally encouraged to return.
Collaborate with other bloggers
Become enmeshed in your blogging community by collaborating with respected members of your field. Collaborating includes guest posting, promoting each other’s blogs and products, and regularly interacting through comments and social media.
Post Regularly
Post content regularly. Create an editorial calendar and stick to it. A good blogger posts at least once per week to start. If you have long lapses between posts, your followers will drop off and your growth will be severely hampered. It’s not easy to post on a schedule, but it’s something you absolutely must stick to.
Create an Email List
In addition to getting new visitors to your blog, you will also want to make sure your current visitors are coming back. This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post new content on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your visitors.
Email marketing is too big a topic to cover well here, so I created a separate guide to email marketing for those who are interested (hint: every blogger who wants more readers needs to read this guide).
Optimize your blog for search engines
You want your blog to appear in search results as soon as possible.
Google: Sign up for a Google Webmaster account and open the Search Console. To add your blog, click “Add Property” and follow the steps to add your blog.
Bing: Sign up for a Bing Webmaster account and add your blog.
Submitting your blog is the first step in process known as search engine optimization (SEO).
Keep in mind that with a brand new blog your traffic will be minimal to start with. However, this will change over time as long as you continue to add informative and relevant content on a regular basis.
To optimize this process, each page of your blog should include these fundamental elements:
- Header Tags: Section headings and subheadings should be wrapped in header tags. To do this, click on the left item of the block you are writing in and change it to “Heading”. You can then choose from H1, H2, H3, etc.
- Categorization: Your content should be clearly categorized into specific and relevant categories. In the post editor screen, click on “Document” on the right menu, and then go down to “Categories” and “Add New Category”.
- Permalinks: Each blog post “slug” is the end portion of the URL. You want to make sure each post has a defined slug and doesn’t end with an article number. You can easily change this in your WordPress dashboard by going to “Settings” -> “Permalinks”. Select the “Post Name” option and click “Save Changes”
There are many more factors relating to consider, such as installing something like the Yoast WordPress plugin, but these are the big ones that will help improve your search rankings sooner rather than later.
Step 6: Make money from your blog
Once you have put in the effort of creating great blog content and promoting your blog, making money from your blog is actually the easy part.
Blogs have the potential to be extremely lucrative, but don’t assume that you’re going to start making money in the first week, or even in the first month. It could take six months to a year to start seeing a steady stream of income. Blogging takes work and dedication, but once you develop a large enough audience, there are several methods you can employ to monetize your blog.
Sell advertising space
Once you have a popular blog, advertisers will be hounding you for the opportunity to advertise. The best way to take advantage of this situation is to use Google Adsense. Google finds the advertisers for you and all you have to do is place the Google Adsense code on your blog to start running ads. Google Adsense takes all of the hard work out of the process and just cuts you a check.
I go into the full details of how to set up Google Adsense for your WordPress blog here.
Sell affiliate products
An affiliate program is a commission-based way to advertise. When one of your readers clicks on a link on your blog, they get sent to an advertiser’s site and you earn a commission if they purchase. Affiliate links are a nice way to earn income through the use of product reviews. However, you must remember to disclose that you are an affiliate for the product.
Sell Products and Services
Selling your own products and services directly on your blog is a great way to increase your income. As your blog grows and you begin to see a wide audience, your products and services will begin to sell themselves.
Use the sidebar of your blog to increase the visibility of what you sell using visual images and a link to your storefront page.
Sell digital downloads
Ebooks, video tutorials, and e-courses are the most commonly consumed digital materials sold by bloggers. With little to no overhead and no shipping costs, you can keep the price low and inviting.
If you are extremely knowledgeable in your field, an ebook can practically write itself. Give it a try, you might surprise yourself!
Sell memberships
Another way to monetize is by creating membership options on your blog. This allows you to offer members more exclusive content only available with a paid membership. For example, you could offer unlimited downloads of digital goods, free consultations, a private network or forum where community members can mix and mingle, and private content available to members only.
There are many ways a blog can capitalize on popularity and traffic. Choosing the way you monetize from your blog depends on your goals and the purpose of your blog. Those who are selling services, physical goods, and digital goods, for example, may not want to participate in affiliate programs where traffic could be lost to another site.
For more information see my full guide to making money blogging here
Need more help?
I hope this guide has answered any questions you had on how to start your blog, but if any of the steps were unclear to you, you can find a more detailed version of each step by using the menu at the top right of this page (or at the bottom of this page if you’re on a smartphone).
More specific tutorials can be found on my blog page. Here are some of the most popular tutorials from my blog:
Contact me if you have any issues at all and I will personally respond to your email.
The step-by-step guide on this site should give you everything you need to get started, but if you run into some issues, or just want some personalized advice, please do not hesitate to contact me at any time. Blogging is my passion, and I would love to talk with you about it!
Blogging FAQ
Still have some unanswered questions about blogging? Below are the most common questions I get about starting a new blog. If you can’t find an answer to your question here, feel free to send me an email via my contact page, or leave a comment below.
Click on a question to read the answer:
Eze Uchenna is the managing editor of the Ezechax blog. When he’s not working, you can find him enjoying a captivating television show or sharing fun moment with friends.
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